Surrounding the residential and old-fashioned areas, in all directions, are a legion of attractions all varied and exciting in their own measure. Naturally all travellers, when away from home, want to take part in experiences that are relaxing, fulfilling and memorable. Thankfully, Fitzrovia is full of attractions and things to do that will keep all visitors on their toes from the very start to the very end of their stay. A few of Fitzrovia’s attractions can be found below:
As famous and notable as the Shard, the Gherkin and the Walk-Talkie Building, the BT Tower is 190m high and was opened in 1965 as the Post Office Tower. While it has appeared in the likes of Doctor Who over the years and other programmes, the tower isn’t accessible to the general public but it can be enjoyed from the outside. Visitors will see many other tourists trying to get the perfect snap.
One of a fair number of green spaces in the area, this Georgian square is the ideal place for guests to rest after enjoying other attractions or long walks around the British Museum. Visitors and guests will most likely see other travellers resting here or see a few of London’s many workers taking a short lunch break to get away from the office drama.
While set in Bloomsbury, this is not too far from Fitzrovia and acts as another green spot to choose from when the need to relax, sit down and chill comes into effect. Guests can have a quick snack here or take in the views and have a quick wander around the square whenever they feel the need to. At the end of the day, long contemplative walks are good for the soul.
Those that want to test their luck have ample opportunity in Fitzrovia thanks to the St Giles Casino. Slots, blackjack, poker and all the other addictive and popular games are here to test the endurance and luck of anyone that is willing to go all in. Although, it is best for guests to play responsibly - no short or long trip needs the loss of a substantial fortune.
While there are many small galleries in London, one of the top ones is the Alison Jacques Gallery - always rated very highly by industry professionals. Various artists have been showcased here since its opening in 2004. These include Sheila Hicks, Roy Oxlade, Gordon Parks, Dan Fischer, Ana Mendieta, Dorthea Tanning and Michelle Stuart. It’s best for visitors to remember that some of the exhibitions do cost.
Some travellers want a bit of knowledge and culture to go alongside the attractions and who can blame them? At the end of the day, knowledge is power - or so they say. Museums always take up the things to do lists, crowding in hours of excitement and fascination. Fortunately, there are a fair few museums in and around Fitzrovia that deliver on all the fun and engagement that museums are renowned for.
One of the best museums in the city, the British Museum holds over 8 million artefacts and takes up 75,000 m2. From Ancient Rome to the Age of Enlightenment to everything in between, beyond and further back in the web of time, this is an establishment that not many are going to want to leave. And given its size, it's quite impossible to see everything, let along take in everything in one trip.
The museum is free, but it is best for visitors to donate to show their appreciation for the marvel that the museum is. Also, the exhibitions throughout the year do cost. The only way for anyone to see these for free is to become a member.
Established in 1828, the Grant Museum of Zoology holds one of the oldest natural history collections in the UK. 68,000 zoological specimens can be found within, including quite rare ones like Dodo bones and a Rhamphorhynchus fossil. Despite its old and classical collection, entry to the museum is free. Perfect for any naturalist, young or old, professional, student or adventurer.
This rather petit museum was first started in 1956 in an attic and has expanded to take up the smaller shop it now inhabits. The collection mainly focuses on Victorian toys, which is a treat for any collectors or enthusiasts. Suitable for all ages, tickets cost £7 per adult and £4 per child. There’s even on old clay mouse dating back to 2,000 BC (believe it or not).
While we’re not all followers of Scientology, Fitzroy House is an 18th century townhouse that showcases the life and works of the author and Scientology founder, L. Ron Hubbard. It may not be everybody’s cup of tea, but the author published 1,084 works in his lifetime - making him a three-time titleholder in the Guinness Book of World records. Admission is free into the museum.
Featuring a library of over 5,000 books and 4,000 comics relating to the subject of cartoons, this is really for enthusiasts only. Previous exhibitions have included Ronald Searle, Pont, Fougasse, Rowland Emett, The Beano and The Dandy, Mike Williams, Mel Calman, cartoons from private London clubs, Viz and more. While under 18s go free, adults must pay £8.50 for entry.
With the likes of Tottenham Court Road right in its centre and Oxford Street not too far away, it’s safe to say that there are plenty of options to consider when London’s visitors decide to go shopping in Fitzrovia. From clothes shops to leather goods, big brands and small, any shopping adventure in Fitzrovia is made all the more unique and enthralling thanks to the monumental variety that’s on display.
Out of all the many things to do in London, shopping on Oxford Street is always on the list. Why? Because it is one of the UK’s most popular places to shop, as can be attested by the constant crowds pummelling the place for deals and boutique goods. Some of the big brands on Oxford Street include Sports Direct, River Island, JD Sports, Clarks, Next, John Lewis, Hosue of Fraser, Debenhams, Marks and Spencers and many more. In short, hours can be spent here simply surfing the crowds, brands and offers.
With the added convenience of two London Underground stops (Goodge Street and Tottenham Cort Road), the road is both a splendid place to shop and is the ideal place to hop on the Underground to get to more destinations. Some of the stores that guests can enjoy include M&S, Heal’s, West Elm, Waterstones, Revival Retro, Muji, iSmash and many more that bring the modern street alive.
Ope 11am-3pm from Monday to Friday, the Goodge Place Market may be of the smaller variety, but it still has enough juicy and scrumptious foods to make any day out in the city of London worthwhile. Burritos, falafel and kofte wraps are just some of the absolute street favourites that can be purchased from the market and be enjoyed from all those that need extra nourishment when they’re on their travels.
When we travel to new locations, food and drink are of the highest priority. In fact, one of the top things to do in Fitzrovia and indeed London itself is to eat out and drink out. The Fitzrovia district is home to a variety of restaurants and places to drink that will take the day and night away with every bite and sip. From modern British treats to cuisines from afar, the area does really deliver for all palates.
Run by a husband and wife duo, this tiny restaurant delivers scorching delights from the Middle East. With seasonal menus, breakfast menus and dessert menus, any season and any time of day are ideal for a quick bite or meal here. Here are a few things all should try; roasted lamb & freekeh salad with cherries, tarragon & sour cherry tkemali sauce; house-cured Cornish mackerel with saffron potatoes, capers, harissa & soft boiled egg; and slow-cooked spiced lamb shoulder, burnt pitta, pomegranate & amba.
Address: 25 Warren St, Fitzrovia, London W1T 5LZ
Flavour is essential at this Fitzrovia restaurant. With a menu that is full to the brim with innovative ideas and dishes, an evening here is the right way to end a day of adventure. Visitors can buy two courses for £22 or three courses for £26 when they come here at lunchtime though - perfect. Some of the dishes to munch on include ravioli of lemon verbena, fennel & ricotta, courgettes, dill & pine nuts; cornish hake, cauliflower, leeks, chard & yuzu butter; and chocolate mousse & cherry ice cream.
Address: 5 Clipstone St, Fitzrovia, London W1W 6BB
Opposite the BBC broadcasting house, this is a prime place to sit down and feast on some spellbinding and lush dishes that will fill the heart, stomach and soul. Guests can sit down and enjoy things like crisp pressed pork, apricot turnip remoulade, pickled mushroom; smoked haddock brandade, crisp poached egg, hispi, brown shrimps; and slow-cooked Welsh lamb, sweetbread, fennel, white beans, salsa verde.
Address: 110 Great Portland St, Fitzrovia, London W1W 6PQ
Sometimes little bites are better than huge meals that make us all burst. Born out of many trips to Spain, this tapas bar provides small tasty treats that have enough flavour to make any long or short trip come alive. From the paté de tupinambo y avellanas, patatas bravas, croquetas de jamón y oloroso and the bacalao confitado, there are enough small plates to enjoy true Spanish cuisine.
Address: 62 Goodge St, Fitzrovia, London W1T 4NE
Those that want a little taste of France in London will be right at home here. Run by the former manager of the Pied à Terre restaurant, Mathieu Germond, French foodie delights and wines are the specialities here. Some of the notable dishes include homemade pappardelle, crushed broccoli, mousseron; suckling pork belly, pomme puree, Tokyo turnip, roasted apple; and Spring lamb rump, gnocchi, tongue, basil and cep tart.
Address: 39 Whitfield St, Bloomsbury, London W1T 2SF
This restaurant serves contemporary Japanese robatayaki cuisine in a striking yet informal surrounding in the heart of London’s media district. Dominated by the centrally located robata grill, fish, poultry, meat and vegetables are prepared in full view so diners can have a more intimate and sociable experience.
Address: 37 Charlotte St, Fitzrovia, London W1T 1RR
For a Scottish experience in London, this is the best bet. With wild Scottish meat, game and seafood to try and taste here, along with over 120 whiskies and a great selection of Scottish craft beers, gins and a range of Scottish cocktails, this really is a rarity that has to be enjoyed. Regardless of when a visitor turns up, they can feast on the best that Scotland has to offer.
Address: 65 Great Titchfield St, Fitzrovia, London W1W 7PS
Located in the heart of Fitzrovia, Mere is an elegant and contemporary restaurant, offering a relaxed yet refined dining experience with dishes that celebrate the passion and heritage of the owners by blending classical French with South Pacific influences. There’s a downstairs restaurant that has a warm and inviting atmosphere with soft lighting, while the upstairs bar is more than ideal for a pre or post-dinner hang out.
Address: 74 Charlotte St, Bloomsbury, London W1T 4QH